Expertise

m&h + Adobe: Your production workflow powerhouse

Our approach


Elevating creative content production

When Adobe and m&h team up, great things happen. This partnership pushes creative production and consulting services to the next level—especially when it comes to post-implementation support. Adobe brings the hard-hitting software, and m&h brings the know-how to ensure everything runs smoothly.

With tools like Workfront, Adobe Creative Cloud, and Adobe Experience Cloud (yes, that includes Frame.io, AEM, and Firefly), we’re equipping businesses with everything they need to create and manage digital content with ease. Think streamlined workflows and high-quality content delivered right on target and on time.

But it doesn’t end at the launch. Post-implementation consulting is where we really shine—helping clients get the most out of Adobe’s tech. Our consultants jump in to assess what’s needed, offering training, best practices, and continuous support to ensure that every tool pays off big time.

Together, Adobe and m&h are here to fuel innovation and scalable production, helping organizations thrive in an ever-evolving digital landscape. This isn’t just about cool tools; it’s about keeping the creative juices flowing, empowering teams to do their best work, and ensuring businesses stay one step ahead.

Scale up your content delivery

With the surge of content and consumers expecting personalized, localized experiences, staying ahead is no walk in the park. Evolving to meet these expectations? That’s where the real challenge lies—and m&h ensures you’re fully equipped to rise to it.

Our way of working shakes up the content supply chain, helping you produce content at scale without breaking a sweat. Here’s how:

Transform operations & streamline workflows

  • Automate workflows and prioritize what matters
  • Build efficient processes that transform how your team works

Accelerate creation & scale production

  • Keep brand messaging consistent across channels
  • Optimize content dynamically to hit the right notes, every time
  • Automate production of asset variants (size, resolution, etc.)
  • Reduce time-to-market and lower the cost per content piece
  • Respond faster to shifting demands, even when budgets stay tight

Enable omnichannel distribution & activation

  • Deliver assets with precise tagging and nomenclature
  • Activate content seamlessly across every channel and platform

With m&h by your side, content production becomes smoother, faster, and more strategic—so you can keep up with ever-changing demands while staying ahead of the curve.

Unlock the benefits of mastering Adobe Workfront

Partnering with m&h also means tapping into deep expertise that helps you turn Adobe Workfront into more than just a project management tool—it becomes a strategic asset for your business. We’re big believers in the power of an integrated Workfront-AEM-Creative Suite solution, and we know how to unlock its full potential.

Let’s be real: even seasoned Workfront users often find themselves managing plans in spreadsheets, slide decks, and text documents—not exactly efficient. That’s where Workfront Planning comes in. It introduces a strategic planning layer, providing you with a central hub to oversee the big picture and optimize your work execution.

Here’s how we help you make the magic happen:

  1. Optimizing your workflow, post-implementation
    Once Workfront is up and running, we focus on fine-tuning your creative workflows to maximize efficiency and collaboration.
  2. Workshops that map user journeys & roles
    We bring together cross-functional teams for hands-on workshops that map user journeys, define roles, and set everyone up for success within the platform.
  3. Performance metrics & data-driven adjustments
    We implement performance metrics to track progress, enabling us to make data-driven tweaks as needed. That way, your creative teams can focus on doing what they do best—innovate—without getting bogged down.
  4. Training that sticks
    Our hands-on training sessions give your team the confidence to master Workfront and your workflows. By establishing regular feedback loops, we can continuously iterate and improve processes based on real user experiences.

By partnering with m&h, you’ll not only gain top-notch expertise—you’ll also have the tools and processes to unleash Workfront’s full potential and keep your teams running like clockwork.

Other expertise

Expertise
01

Optimizing workflows

We’ve moved beyond the traditional agency-advertiser dynamic, cutting out unnecessary roles to streamline collaboration and maximize efficiency—especially for mid- to lower-funnel campaigns. With real-time tracking, stay in the loop while our MarTech expertise ensures your digital assets work smarter, not harder. It may sound a little odd, but it works.

Expertise
02

Fast Track

Our Fast Track model isn’t just a convenient descriptor. We use advanced technology and specialized expertise to accelerate speed to market. By cutting out unnecessary stages and roles, we let talent and technology do the heavy lifting. With direct access to our senior designers and copywriters, you get faster turnarounds and more responsive collaboration.

Expertise
03

Cutting-edge technology

Velocity isn’t just a goal, it’s a must. We integrate and operate a powerful tech stack to streamline production and boost performance. We’re all-in on automation and AI and have seen real, measurable results in action. With the right tools and a smart strategy, we keep things running smoothly, delivering your campaigns faster, with precision and impact. Boom.

Expertise
04

Asset-based rate cards

Our asset-based rate card model replaces hourly rates and FTEs, cutting down on account and project management time. This approach generates efficiencies, especially for retail clients. With our real-time client dashboards, you get full control over your budget and can easily track content costs. No more budget headaches.

We can’t wait to meet you

Got a project? Let’s hear about it.


Montreal Office

Portrait of Jean=Philippe Samson

Jean-Philippe Samson

Business Development Director

Toronto Office

Portrait of Dave Nourse

Dave Nourse

Vice-President, Growth

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Optimizing workflows

We’ve moved beyond the traditional agency-advertiser dynamic, cutting out unnecessary roles to streamline collaboration and maximize efficiency—especially for mid- to lower-funnel campaigns. With real-time tracking, stay in the loop while our MarTech expertise ensures your digital assets work smarter, not harder. It may sound a little odd, but it works.

Fast Track

Our Fast Track model isn’t just a convenient descriptor. We use advanced technology and specialized expertise to accelerate speed to market. By cutting out unnecessary stages and roles, we let talent and technology do the heavy lifting. With direct access to our senior designers and copywriters, you get faster turnarounds and more responsive collaboration.

Cutting-edge technology

Velocity isn’t just a goal, it’s a must. We integrate and operate a powerful tech stack to streamline production and boost performance. We’re all-in on automation and AI and have seen real, measurable results in action. With the right tools and a smart strategy, we keep things running smoothly, delivering your campaigns faster, with precision and impact. Boom.

Asset-based rate cards

Our asset-based rate card model replaces hourly rates and FTEs, cutting down on account and project management time. This approach generates efficiencies, especially for retail clients. With our real-time client dashboards, you get full control over your budget and can easily track content costs. No more budget headaches.

m&h and Adobe alliance

When Adobe’s powerful software meets m&h’s expertise, great things happen. Together, we streamline workflows and deliver high-quality content with tools like Workfront, Creative Cloud, and Experience Cloud. With post-implementation support, we help clients maximize their tools with training, best practices, and ongoing support to unlock their full potential.

Creative design and content creation

Experts in creative content production like us elaborate concepts for all distribution platforms. We compel your audience to take action with powerful hooks, captivating copy and striking visuals. No frills, just wins.

Infographic design

Someone at m&h is always willing to step in with eye-catching visuals to make your marketing materials stand out from the pack. Whether it’s financial data, complex information, product catalogs or brochures, we’ll make it pop.

Digital content production

We excel in digital production because we’re tech nerds at heart. We bring your content to life or create new ones from scratch, whatever it takes to engage with your customers. Complex banner animations, CRMs, DCO, none of it’s rocket science to us. Consider it done.

Image retouching and editing

Did it rain on the day of your photoshoot? Have your products undergone a makeover since taking photos of the samples? Our team of image retouchers love a good challenge: photo enhancements, removal or insertion of graphic elements, complex photomontages, 3D models, your brand will always look good in the spotlight.

Motion design and video editing

Static images are one thing, but video assets leave an impression. Our experts in motion design and video editing create dynamic graphic animations and engaging video montages that instantly capture your audience’s attention on every platform.

Copywriting and translation

The best campaign is nothing without the right words to express it. Let our language team come up with the quality written content, engaging hooks, precise translation, creative adaptation work and linguistic review that you need for a lasting connection with your customers.

WCAG accessibility standards

At m&h, inclusivity is a core value, not just a buzzword. Our team is firmly committed to meeting web accessibility standards, specifically WCAG 2.2 level AA standards, to ensure that your web content is accessible to people with disabilities.

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