As long-time partners of creative agency Sid Lee, we’ve been their in-house studio for all their production needs for over 20 years. To ensure optimal adherence to creative concepts, our expert artisans remain in direct contact with creative directors and art directors to bring their creative vision to life and make their clients’ brands shine.
National ad campaign for the seasonal promotion of RONA hardware stores.
This spectacular ad campaign creatively showcased an array of seasonal products on sale at Rona. The concept was based mainly on striking photomontages, with strategic integration of the brand in a portion of the visual mimicking its logo. We had to:
The campaign was a high-stakes effort, as it required:
The autonomy, proactivity and experience of our designers, retouchers and prepress experts enabled us to deliver exceptional-quality work in time for media distribution. It was a tremendous team effort.
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